Antwerp, The Place To -e-

Large-scale launch of the Audi e-tron

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For three months, from May to July, Antwerp is The Place To Be for Belgian car enthusiasts and cosmopolitans. Or rather: The Place To-e. For the introducción of the new Audi e-tron, Audi Belgium impresses with its own event location next to the R10 ring road. We take care of the total registration process. Not only for the popular test drives with the first fully electrically powered Audi, but for muy more events Audi importer D'Ieteren organizes on the spot.

The Place To -e- in numbers

3

months

4

registration paths

1

brand-wide system

75

minutes per e-drive

100%

electric

Many e-vents on a pop-up location

As an important sponsor of the annual Zoute GP in Knokke-Heist, D'Ieteren was introduced to our solid and user-friendly systems. For the many events that the Belgian importer of, among others, Audi, Volkswagen, Seat, Skoda and Porsche organizes every year, we developed one brand-wide and sustainable reusable registration system. 'The Place To -e' has a special place within these events.

In Antwerp, much of what we do and could do comes together. Where we'd like to make it as simple as possible for our customers and users, what happens under the hood is quite complex. Securely processing personal data, monitoring capacity, sending e-tickets, facilitating payments, automatically sending reminders and surveys, scanning on location ... It is our daily job, but at the Audi e-tron introduction, we do it all at once. And that in two languages ​​and for three months.

The e-tron is the very first all-electric Audi, in which the manufacturer combines impressive performance with durability. Up to and including 28 July test drives can be made from this temporary hotspot in Antwerp with this four-wheel drive SUV, so-called e-drives, for which reservations can be made via theplaceto-e.be. But in and around The Place To -e- there is much more to discover and experience for our southern neighbors. Escaping from a futuristic escape room (e-scape), enjoying a rolling dinner (e-at) or attending interesting presentations (e-vents) for example. The registrations for these components also go through our proven sistemas.

This is how we make the difference for The Place To -e-

1

Online registration

e-tickets for e-drive

They are popular, the test drives with the Audi e-tron. Our system keeps a close eye on the capacity for the 75-minute e-drives.

2

Flexible system

e-tickets for e-vents

During the three months that The Place To -e- can be found in Antwerp, D'Ieteren organizes various events. The registration of these events can be created last minute in our overall registration system.

3

Rental of scanning stations

DIY on location

We also make on-site scanning as simple as possible. After a short explanation anyone can easily work with our equipment.

4

Reminders and surveys

Automated mailings

Visitors who have reserved a test drive will automatically receive a reminder the day before they are allowed to drive the e-tron. And also the guests who join e-at or get locked up in the e-scape room receive a fully automated survey in their mailbox after their visit.