Event 17 is the leading trade fair in the event industry. It offers event professionals the opportunity to share knowledge, discover innovations and expand their network.
Invitado was proud to be the Event 17 registration partner. The preparation and execution of all online and offline activities related to visitor registration was in our hand. Event 17 is a perfect example of a fair that used all the services Invitado offers. As a result, we made things easier for the organisation by integrating all information, databases and tools. This resulted in a very positive visitor experience.
Invitado designed the innovative online registration tools and the event website. The application form was designed in a way that participants easily could make their own choice for the various workshops, lectures and master classes. The event website also contained an extra twist: with a login code, exhibitors had their own portal in which they could adjust their corporate information. All the information they needed could also be found in that portal.
The Invitado Leadscan App and the Invitado Event App were both downloaded and used frequently during the fair. More than 7,500 leads were scanned by exhibitors. Very smart: by scanning the card or badge, they knew exactly which potential customers visited the stand. And the Invitado Event App was used by thousands of visitors to find information during and before the exhibition. The e-ticket, floor plan, voting and informative content: it was all in the app.
This year we introduced a special tool: the selfie scan. The visitors that gained access to the event by means of face recognition, were recognized via the App when making a selfie. This way exhibitors and visitors could add each other in the app.
Invitado and Event 17 decided to present face recognition at the entrance. This technology allowed visitors to sign up and access the event through two simple photos. E-tickets are no longer necessary!