Coolblue Rondje van de zaak

Every week Coolblue offers a behind-the-scenes look of its headquarters in Rotterdam. Available for everybody.

Invitado developed an ongoing online event registration system, including the event website for the behind the scenes tour. Coolblue has access to and control over the registration system so they can execute the entry check of attendees themselves.

The corporate identity and core values of Coolblue have been translated into a custom made registration form. Great attention has been paid to the smalles details and steps in the process. So registering for this event is in line with the level of customer experience Coolblue attaches great significance to.

To further optimize the customer experience to the company slogan Everything for a smile:

  • The registration form offers multiple date options with a live availability indicator
  • Customers can register 3 friends in the same form
  • The timing for the emailings has been thought through very well
  • The tour guides have a special page on the website
  • Attendees receive a photo of the event as a souvenir after the event
  • Attendees are automatically checked in

Those who are interested to join this tour can sign up on: coolblue.nl/rondjevandezaak or coolblue.nl/behindthescenes.

Statistics

  • 4 days a month
  • 1 day a week
  • Capacity for 20 visitors
  • A multitude of enthousiastic stories

Deliverables

Recent activities

tldate 14/12
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Today we will welcome Queen Máxima (and the other guests) for the christening of the Vox Amalia, the newest ship of Royal Van Oord.
tldate 24/06
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Today we will add our (horse)powers to welcome the guests of the 70th CHIO in Rotterdam.
tldate 21/05
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A new ship for leading international marine contractor Van Oord. We are managing the entrance at the ceremonial launching.
tldate 11/12
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Ho Ho Ho! Today we scan the relations of HutchisonPorts ECT Rotterdam for an unique Christmas concert.
tldate 15/11
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And who will welcome the thousands of visitors of Exact Live 2017 in Utrecht today? Exactly!
tldate 11/10
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No stowaways on board of the TU Boot, as we scan the guests of the Technische Unie these weeks.
tldate 10/10
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For the fifth year in a row we are the registration partner of Offshore Energy in the Amsterdam RAI.
tldate 04/04
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Invitado and Event 17 together decided to present Face Recognition as experimental at the entrance of Event 17
tldate 03/04
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Invitado is developing a special system for event MOCE in which case studies by exhibitors are offered tot he visitors
tldate 17/03
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Invitado made a cool event site for Security BootCamp together with her internet-marketing friends at HVMP
tldate 08/03
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The Buma Award 2017 guests received a double sided card with the correct table number and time the prize would be awarded
tldate 24/02
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Invitado is offering online and on-site ‘registration assistance’ for the ‘Slachtofferhulp Nederland’ symposium
tldate 27/01
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Vive la France, Vive Air France KLM! Visitors of the Sales Day in Paris received a special welcome by Invitado with a pvc badge card!
tldate 10/01
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Invitado was responsible for online and on-site registration of NewYear drink Rotterdam Partners
tldate 20/12
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By using the timeslot choice in the registration form everyone from PZH could quietly compile their Christmas baskets on thursday
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